Sponsor ProductBC

At ProductBC, we’re shaping the future of product management in British Columbia. As the province’s leading non-profit for product professionals, we provide year-round opportunities for learning, networking, and career development.

Our thriving community, high-impact events, and flagship annual conference make us the premier destination for product leaders and aspiring professionals.

ProductBC Audience Insights:

Product professionals from early-career PMs to senior leaders.

Tech, SaaS, and innovation industry professionals.

Decision-makers and rising talent looking for networking and career opportunities.

A geographically diverse audience: Most traffic originates from Canada, with additional global reach.

Why Partner with ProductBC?

By sponsoring ProductBC, you’re not just supporting an event—you’re investing in the growth of BC’s product leadership, talent, and innovation ecosystem.

A Growing, Engaged Community: 4,000+ product professionals across tech, SaaS, and innovation industries.

A Premier Conference: Our annual event is the must-attend gathering for product professionals in BC. With a history of selling out (250+ attendees and a 100+ waitlist), it features high-caliber speakers, interactive workshops, and networking opportunities that attendees consistently praise for their impact and value. Survey feedback highlights strong attendee satisfaction and a commitment to returning year after year.

High Visibility Across Channels: Website, Slack, LinkedIn, and email newsletters drive engagement year-round.

Dedicated, Passionate Audience: ProductBC connects sponsors with decision-makers and rising talent, offering targeted brand alignment and recruitment opportunities.

Sponsorship Opportunities

Premier Sponsor – $10,000

  • Year-Round Visibility: Premium logo placement on all event materials, website, and emails

  • Exclusive Engagement: Opportunity to host a webinar, co-branded workshop, or fireside chat for the community

  • Conference Benefits: Speaking opportunity (e.g., keynote introduction or branded session) and premium booth placement

  • Digital Presence: Dedicated social media posts and mentions in newsletters throughout the year

  • Content Longevity: Logo featured in recorded session content shared year-round

  • Audience Insights: Access to attendee insights (aggregate data only)

Gold Sponsor – $5,000

  • Year-Round Branding: Prominent logo placement on website, emails, and event materials

  • Event Participation: Booth placement and mention in conference opening remarks

  • Digital Exposure: Social media mentions and newsletter features

  • Content Longevity: Logo included in session recordings

Silver Sponsor – $2,500

  • Conference Branding: Logo placement on conference materials and website

  • Event Benefits: Booth placement and inclusion in social media and newsletters

  • Digital Content: Logo featured in session recordings

Program Sponsorship – $3,000+

  • AI & Tech Evolution in Product Management Sponsorship: Exclusive sponsorship of AI and product management-focused events and discussions.

  • Interactive Sponsor Engagement: Fireside chats, workshops, and AMAs with ProductBC members.

  • Customizable Sponsorships: Support specific programs such as mentorship, industry research, or community engagement initiatives.

Non-Monetary Contributions

We also welcome non-monetary contributions, such as:

  • Venue space for events

  • Catering or hospitality services

  • Technology or software tools

  • Educational content or prizes (e.g., courses, certifications)

How Sponsorship Benefits You

  1. Unmatched Brand Visibility:
    • Get your brand in front of BC’s top product professionals year-round.
    • Leverage conference branding, website exposure, and social media promotion.
  2. Recruitment & Talent Access:
    • Showcase your company as a top employer for product talent.
    • Engage directly with professionals looking for new career opportunities.
  3. Community Leadership & Alignment:
    • Support the development of BC’s product management ecosystem.
    • Demonstrate thought leadership by participating in webinars, workshops, and events.
  4. Long-Term Engagement:
    • Benefit from recorded session branding and sustained content visibility.
    • Participate in ongoing programming, keeping your company top-of-mind.

About ProductBC’s Flagship Conference

Our annual conference is the premier event for product professionals in BC, featuring engaging workshops, top-tier speakers, and unparalleled networking opportunities.

2025 Conference Goals:

  • Secure a high-profile keynote speaker to elevate the event’s prestige.
  • Record and distribute all sessions to extend engagement beyond the live event.
  • Expand attendance capacity to accommodate increasing demand.
A woman presents on stage at the ProductBC annual conference

Let’s Partner

We’d love to discuss how ProductBC can help your organization achieve its goals while supporting the product community. Together, we can:

  • Elevate your brand’s presence.
  • Build meaningful connections.
  • Drive innovation and growth in BC’s product management ecosystem.

Contact us to explore sponsorship opportunities